Deliver above all a memorable and exceedingly satisfactory guest experience commensurate with the fun, dynamic, recreation-oriented and vibrant ideals of our unique location.

VISION - How We Get There

At Newpark Resort, we believe that people make the difference. The pride, dignity and attitude of every Newpark Resort employee directly influences the service that our guests experience. Exceptional service starts with people dedicated to serving the needs of other people.


“Serving the needs of others is the only legitimate business in the world today.”

- A.P. Giannini, Founder of Bank of America.

The Philosophy of Service is the foundation of Newpark Resort Management. It encompasses our values by which we operate and includes:

  1. In every interaction with our guests, owners, customers, business associates and colleagues, I seek to serve others as I would have them serve with me.
  2. I demonstrate my beliefs most meaningfully in the way I treat others and by the example I set for others.
  3. I am only effective when I work together cooperatively, depend on the united efforts of many and respect the contribution of others.
  4. I am an integral part of and have the capacity to create a memorable guest experience; and a memorable guest experience is essential to the Newpark Mission.
  5. I am always responsive to the expressed and unexpressed wishes and needs of our guests
  6. I own and immediately resolve guest problems.
  7. I am responsible to ensure a clean, safe and accident-free environment.
  8. I am proud of my professional appearance, language and behavior.
  9. I protect the privacy and security of our guests, my fellow employees and the company's confidential information and assets.
  10. I will continuously seek opportunities to innovate and improve Newpark Resort Management, which will in turn improve the guest experience.


The Employee Promise

In every interaction with our guests, owners, customers, business associates and colleagues, I will seek to foster Newpark's Philosophy of Service. 


How We Succeed

We succeed when every decision made stems from our fundamental beliefs and behaviors.